VIDEO HOSTING FOR MARKETING

Drive Leads,
Not IT Tickets

YouTube keeps viewers on YouTube. Vimeo introduced seat limits. Wistia charges $0.25/GB overage. Marketing needs video hosting built for lead generation.

WHAT MARKETING TEAMS NEED

Essential Features

Lead Generation

Email gates

Capture leads before or during video

CRM integration

Sync viewer data to HubSpot, Salesforce

Viewer identification

See who watched, for how long

Engagement heatmaps

Know where viewers drop off

A/B testing

Test thumbnails, CTAs, video lengths

Brand Control

Custom player colors

Match your brand guidelines

No third-party branding

Your logo, not theirs

Custom thumbnails

Designed, not auto-generated

Domain control

Videos only play on your sites

Team Collaboration

Shared workspaces

Marketing owns the video library

Folder organization

Campaigns, products, regions

Role-based access

Editors can upload, viewers can embed

Commenting

Feedback at specific timestamps

PLATFORM COMPARISON

The Big Three Marketing Video Platforms

PlatformStarting PriceVideos IncludedBandwidthBest For
Wistia$24/month (Plus)10 videos200GB/monthLead generation
Vidyard$19/month (Pro)UnlimitedIncludedSales outreach
Vimeo$20/month (Standard)1TB storage2TB/monthGeneral hosting

Where They Fall Short

Wistia:Powerful lead capture, but bandwidth overages at $0.25/GB add up fast. Pro at $79/month includes only 50 videos and 1TB annual bandwidth.
Vidyard:Optimized for 1:1 sales videos, not marketing content. Per-seat pricing ($59/seat) means costs scale with team size.
Vimeo:The 2024 changes limit seats on lower tiers. Adding teammates pushes you to higher plans or per-seat fees.
CASTIZ FOR MARKETING TEAMS

Why Marketing Teams Choose Castiz

Unlimited Bandwidth, Predictable Costs

Video marketing campaigns can spike unexpectedly. A LinkedIn post goes viral. An email campaign overperforms. With bandwidth caps, success becomes expensive. Castiz stays flat whether a video gets 100 views or 100,000.

Analytics That Matter

View countReach
Watch timeEngagement depth
Completion rateContent effectiveness
Device breakdownMobile vs desktop optimization
Geographic dataRegional campaign performance

🚧 Coming Soon: Lead Capture

We're building email gates and CRM integrations. Current workaround: use your landing page forms before the video, track viewers by URL parameters.

USE CASES

Marketing Video Use Cases

Product Demos

  • Host on your website, not YouTube
  • No competitor ads or recommendations
  • Track which features viewers watch most
  • Embed in sales decks and emails

Customer Testimonials

  • Organize by industry, use case, or persona
  • Embed on relevant landing pages
  • Password-protect for sales team use
  • Track which testimonials drive conversions

Webinar Recordings

  • Upload from Zoom, Meet, or Teams
  • Add chapters for easy navigation
  • Gate with email capture
  • Repurpose clips for social

Training & Onboarding

  • Customer education videos
  • Partner enablement content
  • Internal product training
  • Organize by product or audience
INTEGRATION ECOSYSTEM

Works With Your Stack

Website:WordPress, Webflow, Squarespace, custom HTML
Landing pages:Unbounce, Leadpages, Instapage
Email:Embed thumbnails that link to video pages
CMS:Any platform accepting iframe embeds

API for Custom Workflows

POST /api/v1/upload/init     # Upload video
GET  /api/v1/videos/{id}     # Get embed code
GET  /api/v1/videos/{id}/analytics  # Retrieve analytics
PRICING FOR MARKETING TEAMS

No Seat Limits on Pro+

Unlike Wistia's per-video pricing or Vidyard's per-seat model, Castiz Pro includes unlimited team members. Your whole marketing team can access the platform.

PlanMonthlyStorageBandwidthTeam
Starter$19100 GBUnlimited3
Pro$49500 GBUnlimitedUnlimited
Business$1492 TBUnlimitedUnlimited

Migration Made Easy

From Vimeo

  1. 1. Connect via OAuth
  2. 2. Select videos to migrate
  3. 3. Preserve folders/metadata
  4. 4. Update embed codes

From YouTube

  1. 1. Download videos (or URLs)
  2. 2. Bulk upload to Castiz
  3. 3. Clean embeds, no branding
  4. 4. Redirect old links

From Wistia

  1. 1. Export from Wistia
  2. 2. Upload to Castiz
  3. 3. Replace embed codes
  4. 4. Cancel before billing

Frequently Asked Questions

Stop Paying for Bandwidth

Start measuring what matters. Unlimited bandwidth, predictable pricing.